Inspiration
Style-inspo, celeb interviews, and new-season looks… yup, our Features have got you covered for all your lifestyle and fashion wants. Whether you need some ideas for that holiday wardrobe, are looking for suit-style for your next meeting or, are preparing to deck the kids’ bedrooms out, look no further for home, fashion and make-up inspo that will get your creative juices flowing! You’ll also find inspiring interviews and uplifting features, perfect for those lunchtime and commute reads.
Show MoreSitting Down With ‘The Stronghold’
Ahead of the launch of our new collection with LA workwear brand The Stronghold, we sat down with founder Michael Paradise to chat about the brand’s deep-rooted heritage and what we can expect from the range.
Aug 23
Re-opening Our Stores– What To Expect?
Primark re-opens on 15 June in England, 18 June in Northern Ireland, 26 June in Wales and 29 June in Scotland: same great products, with employee and customer safety the highest priority
May 15
Saffy B X Primark
The wait is over, our third collection with Saffron Barker is landing in stores soon, ready, set, shop! Get prepped to fill your baskets because our collab is packed with must-have homeware and travel essentials, all hitting the shelves from the week of July 8th. Already spotted your faves? We’ve a long list already. Check out the full store list below and use our handy store locator to find your closest, the race is on!
Jun 20
Primarkmeets Duck & Dry xpress
Renowned for their bouncy blow dry’s, trendy interior and buzzy atmosphere, Duck & Dry, founded by Yulia Rorstrom, has captured the hearts and hair-dos of London’s pamper-istas.
Apr 9
Statement Earrings from £1.50
We might not have a party season in the traditional sense but whether you’re spending the new year at home with loved ones or seeing them virtually via video chat you can add a little sparkle to your winter look easily with a statement earring.
Dec 23
Modern Classics
Discover the latest drop of The Edit. Our collection of elevated staples, offering luxe must-haves at purse-friendly price points.
Mar 28
Essential School Supplies
We know that there’s always one more thing that your little one ‘neeeeds’ for their first day back. But don’t just take their word for it, scroll down for some of our must-have school accessories that you’ll both approve of.
Jul 19
Repreve Our Ocean® Jeans
We’ve partnered with REPREVE Our Ocean® to create a new staple skinny jean, made from plastic bottles collected from shorelines. Read on to find out more…
Jun 21
Bridal party pyjamas for your wedding night
Don't forget to add satin pj sets and lingerie to your wedding night must-haves! Our beautiful new collection is perfect for brides and bridesmaids.
Mar 25
10 Kids Summer Wardrobes Must-Haves
Summer styling should be easy breezy, filled with colours, fun prints and comfortable clothing so your kids can run free and splash around. Make sure your little one’s summer gets off to a fashionable start with all their sunny day essentials ready and waiting in their wardrobes. Scroll down to check out our essential checklist for the season.
Jun 29
Lunar Beauty
Discover our new-in range of cosmic inspired beauty must-haves including haircare and bodycare with added sparkle.
Feb 7
Grunge Girls
Call the 90’s and tell them grunge is back and better than ever. We’ve combined autumnal country florals, with the deep tones of classic grunge culture, for a catwalk-worthy collection that’s easily tailored to individual styles.
Aug 12
Press Play On Summer
We can’t wait to welcome you into our stores and celebrate the return to shopping IRL! Nothing beats real-life rail browsing and snapping up an unexpected bargain and we’ve got everything you’ll need to get the whole family summer ready instore.
Apr 12
Women’s Jersey Clothes
Our new jersey collection has landed, so we’ve put together our pick of the most versatile items that you should stock up on! . . With a variety of styles and prints, it’s super easy to find the perfect fit!
Apr 15
2021 Interior trends
From new textures, to continued favourites, get ahead of 2021’s top interior trends and start planning your home makeovers for the year.
Feb 8
Christmas Eve Box Ideas
Build your own Christmas Eve boxes for your little ones this year! From pyjamas, slippers and dressing gowns to pre-prepared boxes for those last minute panics, we’ve got you covered.
Nov 22
Monica Geller Outfits
Get that 90s look with a classic Monica Geller outfit! From ripped mom jeans to cute 90s t-shirts, get some inspo from this beloved Friends character!
Apr 16
New Season Denim Styles
It’s time to reinvent the wheel when it comes to your denim go-to’s this spring/summer. Opt for denim skirts, dresses, printed and colourful denim over your go-to staple jeans for a fresh take on warm weather denim.
Apr 6
How To Celebrate Your Birthday In Isolation
Celebrations and social distancing don’t exactly go hand in hand and unless you’ve unofficially decided to ‘postpone’ your date of birth it’s likely that many spring/summer babies will be spending their big day in quarantine. Even if you hate making a fuss of your birthday at the best of times spending it in isolation is far from ideal but read on for our tips on how to make your Covid-19 birthday celebrations a little more bearable…
Apr 14
Pretty As A Picnic
With that year-long suspended animation (hopefully) coming to a close, our new collection is a crash course in what to wear as restrictions ease.
Jun 7
Kem X Primark 2022
Kem is back with his latest Primark range of luxe-looking menswear pieces to mirror his evolving style. Keep scrolling…
Feb 14
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