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Primark

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Model wearing bikini and sarong
Model wearing bikini and sarong

Sun, Sea & Swimwear

Perfect your poolside look

Read More

New Arrivals

Women

Women

Men

Men

Kids

Kids

Baby

Baby

Homeware

Homeware

Beauty

Beauty

Model wears rust coloured suit and black dad sandals

Timeless Summer Staples

Must-haves you’ll wear on rotation

Read More
A family photo wearing vests and t-shirts

Kids Summer-Ready Swimwear

Shell-yeah to splashing in style

Read More

Inspire Me

  • Luggage
    Home

    Get Suitcase Savvy

    Newsflash: our suitcases are available all year round.

    2 mins · 18 May 2022
  • Kid Summer Value
    Kids

    9 Kids Essentials From €2.50

    Summer staples for your little ray of sunshine

    6 mins · 23 May 2022
  • Skincare Products
    Beauty

    Your Skincare Dictionary

    Skincare jargon made simple

    12 mins · 16 May 2022
  • Ling KT

    The Expert Edit X Ling KT

    Specially selected skincare faves

    Read More
    Model wears yellow printed shirt over a white tshirt

    9 Summer 2022 Staples

    Sun, sea, sand and summer stylin’

    Read More

    Primark Cares

  • Hand holding cotton from primark cares

    Sustainable Cotton Programme

    Cotton is the main natural fibre used to make our products.

  • Primark cares jeans image

    Primark Cares about Denim

    We know a wardrobe is not complete without a perfect pair of jeans.

  • Children lay on blankets

    How Change Looks

    Fashion lights up people’s lives.

  • Penneys Christmas Giftcard

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