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Men Campaigns

In serious need of style-inspo for an upcoming event? Or maybe you’re planning a complete wardrobe overhaul? Whatever your new-fashion wants, we’ve got you covered with our simmering new shoots and all the latest trends for the upcoming season. Scroll through our latest collections to plan that weekend-break wardrobe, and get ready to let the good times roll. You’ll also find interviews with inspiring people in our #PrimarkMeets series, as well as other super-cool features – perfect for those ten-min coffee break reads. Sorted.

    Male wearing crested t-shirt
    Men

    Badge of Honour

    Laidback summer looks

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    Men

    Happy Father’s Day!

    ‘I only came in for socks’

    Sustainable cotton jersey
    Men

    Anything But Basic

    Summer wardrobe staples

    500x500 mens co-ords
    Men

    Summer Co-ords!

    Matching sets for the season ahead

    Mens Anime collection
    Men

    It’s Ani-mazing

    Get ready, our Anime collection has arrived!

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    Men

    Dress To Express

    Be forever colourful

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    Men

    Life In Colour

    Summer’s looking red hot!

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    Men

    A Day In The Life Of Kem Cetinay

    Want the inside scoop? Read on...

    Primark Proud Still Life Fashion
    Men

    Feeling Proud

    Celebrate in style

    Primark Proud zip detail
    Men

    ILGA World Partnership

    Feeling Proud

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    Men

    Kem X Ibiza Live: Street Style

    Out, about and looking good

    Primark Kem Poolside Image
    Men

    Kem X Ibiza:Poolside

    Lounge lizards at the ready

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    Men

    Kem X Ibiza Live: Boat Trippin’

    Make a splash this summer

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    Men

    Kem X Ibiza Live: Fly Fits

    Airport chic outfits

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    Men

    Kem’s Conversations: Grooming

    Kem lets us in on his hair and skincare tips

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    Men

    Kem’s Conversations: Summer

    Kem answers our quick-fire questions!

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    Men

    #PrimarkMeets Luc

    What makes a person beautiful?

    One Love Summer at Primark
    Men

    Lust For Life

    Stand out from the crowd

    Primark Menswear Summer Freestyling Image
    Men

    Summer Freestyling

    Simple doesn't have to mean stale

    Primark Meets Joe Mills image
    Men

    #PrimarkMeets Joe Mills

    Primark's first in-store barbers