It's a Way of Life
2017 looks like it’ll shape up nicely; firstly, it won’t be 2016, and secondly, we're happily scrapping the ‘New Year, New You’ nonsense. That's right, we’re screaming “laters haters", and embracing who we are, because diving headfirst into a pool of workout worries is so last year. There is ONE January ritual we’re sticking with, though: our annual re-up of gym bag babewear. Yeah, yeah, we said no resolutions, and we meant it…
Left: top €5, leggings €7, right: jacket €15, jacket €15, crop top €4, leggings €13
We’re all about that athleisure lifestyle, and since breaking barriers, smashing goals, and pushing perceptions aren’t just for the gym, we’re not keeping our kits confined to classes. Between 100mph schedules and running the world (Queen B said it, ladies), we need clothing with stamina and durability to match our own. Our fresh line-up of workout-ready threads are fit for everything from the school run to the spin class, and brunch with the baes to bench-pressing with the boys. So get set to zone in on 2017, ladies, because we’re about to smash it.
Crop top €6, leggings €13, runners €13
Jacket €14, crop top €6, shorts €5, bag €12
Not down with our go-against-the grain goals? We’re still your number one spotter in the gym department. Our activewear range has your back, whether you’re heading for a shredding class, or winning at spinning. And, chill babes, there’s no need scrimp on gym memberships either, obvs our gear is pocket friendly.
If you’re on it with your style game, chances are you’re running with that athleisure stint. Far from just a trend, this is a wardrobe that adapts and progresses in sync with your schedule, demonstrating control and flexibility beyond yoga moves. New kids on the block need to know: slinking into sportswear for comfort is no longer a guilty pleasure.
Jacket €13, crop top €4, leggings €13, runners €13
Top €5, leggings €7
Our supportive crop tops are defos treadmill-ready, but they’re also ideal layer pieces for fast-paced gals darting from the office to the tube, in a flash. Wear under sheer blouses, or team with loose tees – whatever your prefs, you can make it work for your personal aesthetic no doubt.
Functional outerwear might sound like your geography teacher’s dream come true, but our pocketed, hooded jackets will look on-point over crochet camis, or tied around your denim-clad waist, at festivals. The reflective finishes sit back with high-shine trends and will get you spotted in the crowd – um, yes, we have thought of it all.
Living in leggings is no longer a style stake sin. Ours come printed, cropped, and with breathable mesh inserts (for a little flesh-flashing when you need it!). If the form-fit of a workout leg is not your bag, our tracksuit bottoms will keep you happy. This look is as much about attitude as it is about visual appeal, so always remember: wearing sweatpants on the daily is not a sign of laziness; it’s a reflection of your readiness.