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Jodie Jones .

STYLE EDITOR

February

23/2017

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THINK PINK PRIMARK

Think Pink

Written by Rebecca Gillam

The fash crowd has called it: right now, it’s all about pink. Candy floss hues have been classified as ‘on-trend’ for a few years now (and, in style terms, that’s a really long time) and they’re bigger than ever this spring. It’s even had a cutesy makeover. We know what you’re thinking: could pink get any more sugary sweet? Yep, it just has. The good thing about this trend is there’s pretty much no wrong way to wear it. You feel like going full-on Penelope Pitstop? You go for it, and remember to post an #OOTD. Want to rose tint your wardrobe one piece at a time? Writer Rebecca Gillam tells you all you need to know.

PRIMARK THINK PINK

Wide leg culottes €15, boyfriend T-shirt €4

PRIMARK THINK PINK

Wrap blouse €9

This season’s smart-casj hero piece has got to be the slouchy suit, but prim and proper two-pieces ain't for everyone. At Primark HQ, we want to feel sassy and stylish — enter, the culotte (a.k.a the cropped trouser). Wear with a t-shirt and a pair of slip-on loafers, and you’ll be totally adulting while feeling like you’re in your PJs. Win.

PRIMARK THINK PINK

Bardot dress €10, bardot top €9

PRIMARK THINK PINK

Bardot dress €10

We’re boxing up our grunge vibe sequin dresses (because sparkle is like, so, not spring) for feminine frills. Fashion-forward and fun, the striped seersucker will make you feel like you’re #foreveronholiday.

PRIMARK THINK PINK Stretch cami €2.50
PRIMARK THINK PINK Hot pink bodycon dress €5

Every blogger worth their salt is wearing a neck scarf right now. Note: You can totally twin this look with your dog. (The dream.) So you don't over-Oklahoma, make sure you wear with a laid-back look like distressed denim and a tee or open collar shirt: the perfect look for brunch and sartorially on point. *Puts two pink neckties in basket*

PRIMARK THINK PINK Cap sleeved body €6
PRIMARK THINK PINK Printed vest €3.50, shorts €5

Slogans have gone from trad to trendy. Channel your inner Napoleon Dynamite with a high-waisted jean and a pimped up version of your basic t-shirt. It doesn’t really matter what is says as long as it’s 100% sass. 

PRIMARK THINK PINK Bardot top €9
PRIMARK THINK PINK Plain vest €2, slim boyfriend jean €15

Someone wake us up when we can get our shoulders out again. We’re done with the big freeze and we want it to be no-outerwear weather right this minute. If it ever comes round, we’ll be switching up our denim with workout vibe strap tops for day and cold shoulders when we need to look like we’ve made a bit more effort.


Remember: When it comes to pink, shy is out and sassy is in.

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Author avatar

Jodie Jones .

STYLE EDITOR

February

23/2017

SHARE ARTICLE

THINK PINK PRIMARK

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