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Primark launches its first adaptive collection

Primark's First Adaptive Collection

Primark launches its first adaptive collection alongside commitments to drive change across its stores and business.

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We want people to feel good about what they are wearing

Giving Clothes a Longer Life

We want people to feel good about what they are wearing, what it is made from and how it was made, as well as look good. Our hope is that by sharing what our clothes are made from, we can help everyone make more positive choices about how they want to dress and the impact that has on the planet.

Our world is beautiful, and we want to keep it that way.

Protecting Life on the Planet

Our world is beautiful, and we want to keep it that way. That’s why we are working hard to reduce our impact on the planet. Discover what we’re doing to lower our carbon footprint and help look after nature.

At Primark we are committed to supporting the livelihoods of the people who make our clothes.

Improving peoples lives

At Primark we are committed to supporting the livelihoods of the people who make our clothes.  We work closely with our suppliers and their factories and we always return at least once a year to make sure our standards are being maintained.

You can learn more about the fibres in our Primark Cares products and our ambitions in this space.

Primark Cares Terms Explained

We’ve created a guide so you can learn more about the fibres in our Primark Cares products and some of the key terms linked to our ambitions in this space.

Primark Sustainability and Ethics Progress Report 22/23

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