Models wear overshirts and denim jeans from Stronghold collection

Seasonless Primark X The Stronghold Staples

Discover our latest Primark X The Stronghold range. Think traditional heritage meets trending tones and silhouettes.

Originally founded in the sunny southern California city in 1895, The Stronghold have brought their wealth of experience to this capsule collection of carefully curated, timeless pieces.

Model wears blue denim overshirt
Stronghold Blue Denim Herringbone Long Sleeve Shirt €18

Transitional Season Outerwear

Stronghold Red Check Textured Overshirt €25, Stronghold Beige Long Sleeve Corduroy Overshirt €18, Stronghold Khaki Canvas Cargo €23, Khaki Deep Cuff Knit Beanie €3.50

Those between-season layers can be tricky to navigate right? Keep things simple by sticking to fresh takes on timeless silhouettes like the faithful overshirt. The perfect middle-man between a shirt and a jacket that can be styled over your favourite top half basics and every bottom half option from cargo trousers right through to bootcut denim. The corduroy fabrics and classic check prints are repeated season after season and for good reason. We’ve spruced ours up with tailoring elements like the point collar and patch pockets which give some structure to this otherwise relaxed fit silhouette.

Model wears bootcut jeans
Blue Deep Cuff Beanie €3.50, Stronghold Black Corduroy Long Sleeve Chore Overshirt €25

How To: Mens Dopamine Dressing

Dip your toe into the dopamine dressing trend by opting for vivid versions of your over-rotated staples. Introducing our two-tone blue checked shirt a vibrant take on a classic that is both in-keeping with the colour pop trend and an outfit build staple. Style with off-pisté-hued basics like our red short sleeve tee and blue beanie for straightforward colour clashing

Model wears blue shirt, red tshirt and blue beanie
Blue Deep Cuff Beanie €3.50, Stronghold Blue Flannel Check Long Sleeve Shirt €18, Stronghold Grey Drawstring Jogger €16
Model wears cobalt blue sweatshirt
Bottle Green Deep Cuff Beanie €3.50, Stronghold Cobalt Plain Crew Neck Sweatshirt €16

Collegiate-Inspired Clothing

Model wears Los Angeles sweatshirt in grey, paired with yellow beanie and jeans
Stronghold Grey Sweatshirt with Blue ‘Los Angeles’ Logo €18, Yellow Deep Cuff Knit Beanie €3.50

We’ve sprinkled some Ivy-League inspired pieces into the range in homage to The Stronghold’s American heritage. Our collegiate crew neck sweatshirt and jogger co-ord and varsity inspired rugby tops and jackets are the perfect way to add a preppy vibe to your outfit while still looking polished.

Model wears rugby top and joggers
Stronghold Burgundy Striped Rugby Top €18

In keeping with The Stronghold’s deep-rooted heritage, the labels you’ll see on the front of each piece are authentic reproductions of original The Stronghold garments, thanks to their detailed company archives.

Model wears brown canvas jacket
Stronghold Brown Canvas Jacket with Corduroy Contrast Collar €32