Maternity Style Tips
It’s a time of serious transformation but, amongst the flux of familyhood, one of the things you don’t want to ditch during pregnancy is your personal style. Your body is changing and your brood is growing, but it doesn’t mean you should feel limited to leggings or stuck in sweats 24/7. It’s about embracing the newness, without losing the old.
Hand-me-downs from your mum friends? We’re here for it, but sometimes they just won’t cut it and we’re not about impromptu purchases you’ll only wear for a few weeks. That’s why our newest maternity collection consists of simple but affordable styles that will pass the test of time, taking you comfortably to the birth and beyond.
Your Capsule Maternity Wardrobe
A maternity capsule wardrobe will make life easy and our range, all in timeless neutral tones, will be the foundation of your new wardrobe as the weather gets colder. Knitted dresses and co-ords are big this season and what better trend for pregnancy than this collab between fashion and comfort?
Your new cold weather saviour, the cable knit dress is the ultimate throw-on. Swap slippers with sliders or ballet pumps for evening plans. The poplin shirt will be your staple for all occasions. Not only bump-friendly, but handy for breastfeeding (over our Seamfree Wrap Bra or Cotton Nursing Bra), it makes getting dressed a breeze even when you’re trying to function on a few hour’s sleep.
Sleep has never been more important so make sure you cherish those peaceful moments in our maternity nightwear. From wrap tops and leggings to Mickey Mouse pajama sets we’ve got cosy-wear that’ll see you through.
This incredible stage of life can be a challenge at times, but choosing outfits shouldn’t be one of them.