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Practically Stylish

Designed exclusively to celebrate 50 years of Primark, our branded streetwear range combines practicality and style. We’ve taken sportswear inspo and created a comfortable yet chic collection with athleisure vibes, perfect for nailing that coveted ‘I could be heading to the gym later, but who knows’ look. Our monochrome colour palette makes these the ideal pieces to mix and match with in-your-face prints and bold colours too.

Primark branded womens collection
Tie dye hoodie €14, black boilersuit €30, white chunky trainer €18
Primark branded womens collection
Primark branded womens collection

How to Wear It

The Oversized T-shirt Dress

Take our oversized white t-shirt dress and team it with chunky trainers for a low maintenance ‘fit, great for those days when you have mere minutes to get ready. Add a belt at the waist to shape your silhouette too.

Primark branded womens collection
Patent bucket hat £4/€5 (UK & NE ONLY), white t-shirt dress €12, belt €5
Primark branded womens collection
Primark branded womens collection
Black mesh top €8

The Denim Boilersuit

The boilersuit is a trending piece this season, but it can be a tricky one to get right. Avoid those dreaded mechanic vibes by pairing yours with sassy accessories and statement shoes. Ours comes complete with a seatbelt style waist belt, but swap this for a metallic buckled number for an evening look, simply add heels.

womens branded
Black boilersuit €30
Primark branded womens collection
Sunglasses £4/€4/€5 NE/$4.50
Primark 50 womens branded collection

The White Tracksuit

The ultimate weekending get up, our two piece white tracksuit can be mixed and matched or worn as one. It’s ideal for a stylish airport look too, just beware of spillages!

Primark 50 womens branded collection
Beanie hat €4
Primark 50 womens branded collection
White crop sweatshirt €14, white jogger €14

The Logo Tee

Our printed tees are wardrobe staples. Pair with high waisted jeans and a blazer for work, or size up and team them with leggings or cycling shorts for an off-duty vibe. You simply can’t go wrong.

Primark 50 womens branded collection
Grey t-shirt €5, black denim cargo skirt €15
Primark 50 womens branded collection
Primark 50 womens branded collection
Marble t-shirt €6
Primark 50 womens branded collection
Primark 50 womens branded collection
Black cap €3, grey sweatshirt €12, cycling shorts €6
Primark 50 womens branded collection
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Jodie Spragg
Jodie Spragg
Stilska urednica
09/09/2019