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#PrimarkMeets Sophie Hannah

This year we’re celebrating 50 years of Primark, to mark the occasion we’ve chosen some of our favourite faces to front our latest campaign. When they weren’t striking a pose, we took a moment on set to ask each of them a few questions. Read on for their top Primark shopping tips, must-have Primark items and more…



What are your top tips for shopping in Primark?
Make sure you grab a basket on the way in, you'll need it!
Start from the bottom of the store and work your way to the top (I always find the tills on the top floors of Primark to be less busy).
It's easy to get carried away, so if you've got a tight budget, ask yourself 'do you really need it.

What kind of Primark shopper are you?
I always come with a plan. But mostly come home with some extra items!

If you could only buy ONE Primark item for the rest of your life, what would it be and why?
I'm a ‘go in for socks come out with everything’ kinda girl! I get distracted, because every time I go into a Primark store there's new products! So, I always want to look through everything, to make sure I'm getting my hands on the latest fashion. My guilty pleasure is accessories, so I spend quite a lot of time in the jewellery and belts aisles literally buying everything!

What Primark item do you still have in your wardrobe from years ago, that remains a forever fave?
Jeans! I have quite a few pairs of Primark jeans that I've kept over the years because they're just so comfy and fit me super well. It can be difficult to find a good pair of affordable jeans.

When you think of Primark what comes to mind…?
I used to love going shopping with my girls on a Saturday. We'd always go to Primark and pick out outfits for each other and try them on in the changing rooms. It was probably so annoying for the staff, but some of the time we would actually buy the outfits our friends picked for us because they were so fab!

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