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#PrimarkMeets Pia

It's Primark's 50th birthday! To celebrate, we’ve picked some of our fave faces to front our latest campaign. When they weren’t striking a pose, we took time out on set to ask them a few questions... Read on for their top Primark shopping hacks, must-have pieces and more!

pia

PIA - GERMANY

What are your top hacks for shopping at Primark?

Basically, just pick whatever you like and don't think about it too much. At first, you might think you don't have anything to wear it with, or maybe you're just too shy to wear it out, etc. But life's too short to listen to "rules" or not wear whatever you like!

What kind of Primark shopper are you?

Definitely "just throw everything in the basket" until it's too heavy for me to carry and it's overflowing with clothes! It's so hard to go home with only a few pieces at Primark...

If you could only buy ONE Primark item for the rest of your life, what would it be and why?

It's really hard to decide because I literally love every piece. But if I had to pick something for the rest of my life, I'd go with the basic white T-shirts. They go with everything and look great whether casual or for evening.

What forever fave Primark piece do you still have in your wardrobe from years ago?

I got a white T-shirt around seven years ago and I still wear it a lot. I think I’ll only stop wearing it if it ever falls apart!

When you think of Primark what comes to mind?

The first time I went to Primark, when I was about eleven. When I walked in it just felt like a dream, like a whole world of clothes. I came back with 6 shopping bags!

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Jodie Spragg
Jodie Spragg
Style Editor
09/09/2019