Introducing: PS... Pro
Haven’t already noticed the buzz rippling through the beauty blogosphere? Allow us to introduce our brand new line of premium beauty products: PS... Pro. The Pro collection bridges the gap between high-end and Main Street cosmetics, bringing you beauty-loving babes amazing products at amazing prices…
Checking off all the cult items every makeup maven needs, our Pro line isn’t just super-affordable: it’s way up there with all your current makeup kit faves. From lip treatments to color-correcting saviors, these premium cosmetics are hot property right now. So before you hit the store, explore the full collection below – and don’t forget to check out our P.S. Pro store directory, to make sure you know where to get your hands on these beauties.
Mattifying Primer, Illuminating Primer, Miracle Primer $6
Mascara $4, Eyebrow Pen $3.50, Eyeliner Corrector $4.50, Graphic Eyeliner $4.50
Anyone who knows a thing or two about perfect makeup application knows the importance of a good primer. Our Pro collection doesn't just have one...or two. Yep, we have THREE – and we are totes swooning over all of them! Whether your goal is mattifying, illuminating, or simply smoothing out skin, each of these wonder-workers is on your side. Use our matte-providing base for oily skin, or dab on Illuminating Primer to even out combination skin. Are you somewhere in between? The Miracle Primer is your new best friend.
If the eyes are the windows to the soul, then your eye makeup must be the designer drapes! The Pro collection has some unbelievably awesome eye products. From magic correctors (which make cleaning-up cat-eye flicks a breeze), to amazing HD brow pens you’ll fall in love with, our peeper-primping pens are on-point! Looking for a new mascara? Start batting those lashes this way – at just $4, our high-definition formula is a real eye-opener.
CC Concealer $4, Miracle Pencil $, CC Conceal Palette $6
With all the BBs and CCs, today’s beauty choices aren't always as clear as ABC. It’s Primark to the rescue! We have the deets on all the letters you need to create the perfect complexion...
A. Our pastel green long-wearing Color Correcting Concealer (AKA CC concealer) might look kinda scary – but the redness-reducer's a total godsend! Dab under eyes and on red cheeks to calm and even out complexions.
B. In other color-correction news: our CC concealer palette is literally flying out of stores. It's the perfect multi-use tool to balance discoloration, contouring and concealing. Best of all? The lightweight, creamy formulas can easily be blended to create shades for most skin tones.
C. And finally, we have an amazing one-pencil-wonder: our Miracle Pencil. This pale concealer brightens eyes when applied to the inner corners, defines brows when used as a contrast liner, and makes lips pop when used around the natural contours of your pout. See what we mean about miracles?!
Now that you’ve prepped your skin to perfection, you can apply foundation. Pro boasts five great shades, adapted from our all-time best-selling tones in our PS... collection. We’re completely in love with the sleek packaging and bottles, which add a chic touch to any beauty fan’s vanity table.
The dermatologically-tested, mineralized formula is liquid, but with all the benefits of mineral powder foundations. Ours has NO additives, chemical dyes, binders, or preservatives – nasties that can lead to a less-than-flawless finish.
Finally, our long-wear foundation features titanium and zinc oxides, which have light-reflecting properties (that’s a radiant glow to you and me...), natural SPF15, and are also anti-inflammatory.
Finishing Powder $6
Once your base is set (primer, concealers, color correctors, foundation…), lock in your look with our Finishing Powder. This translucent, lightweight, and ultra-fine powder works for all skin tones to mattify skin and set foundation for longer-lasting wear.
Universal Lip Liner $3, Lip Primer $6, Lip Scrub $4
The lips are the look's cherry-on-top, right? Whether you’re going neutral and nude or popping bright pink, you should know it’s all about that base. We have a 3-step plan to give you a perfect pout, with or without lipstick.
Start with our luscious Lip Scrub, loaded with sugar to exfoliate, plus Vitamin E and almond oil for extra hydration. Move on to the Pro Lip Primer, which is a transparent base coat that's perfect for smoothing out lips and creating the perfect blank canvas for lipstick. Finally, if you want your lips to really pop, use the Universal Lip Liner to emphasize and define lips – with or without lipstick, this little savior is amazing!
Lip Liner $3.50
Lip pencils are great – but you know what’s even better? A lip pen! These felt-tipped babies are a total dream to apply and come in four shades, specifically created to perfectly pair with our lipsticks. The extra-fine tip also makes precise application easy as pie!
Our PS... Pro collection also has your new fave lipstick: say hello to the Rich Color Lipstick. The collection has five gorgeous shades – and we have to say, they're all irresistible (we’ll take one of each!).
Take your pick from Ironic Nude, Provocative Pink, Boudoir Pink, Midnight Crimson or Hollywood Red. The satin finish glides on with ease, thanks to its non-drying formula and a cheeky dash of Vitamin E.
The final piece of ammunition in our beauty arsenal is the PS… Pro Ultra Shine Lipgloss. The three shades are super-sleek, and can be layered over your lipstick for buildable color and lasting shine. Depending on your mood, pick from Supermodel Nude, Bombshell Pink, or Femme Fatale Red…
Looks amazing, right?! We are in LOVE with our new line of premium goodies, and have been finding excuses to go out so we can glam up! We can’t wait to see all the looks our Primark fans create – so whatever you do, don’t forget to upload them to Primania.