Break The Internet...
Getting ready for the ultimate internet-revolutionary pic can take a LONG time. Half a tube of foundation, a hundred snaps later and a camera loaded with pics – but none of them screaming "Yesss girl! Slay!". UGH. We are ex-haus-ted. Well say buh-bye to an hour of prep and primping, ‘cause our new PS… Insta Girl collection will have you selfie-ready in a flash. Say hello to your new claim to fame, chicas... Your likes will thank us later!
For a flawless base, start with the primer and anti-shine balm from our Face Perfecting Stick.
Everyone knows the secret to a perfect pic is good lighting. But when your makeup's so on-point and a selfie op can’t be missed, you NEED our Flash Photo Powder. The blue pigments absorb the flash so you get that au naturel lighting look. Fake it till ya make it!
Get ready to grin from ear-to-ear baes! ‘Cause your life is about to get a whole lot brighter. Layer on our Flash Photo Gloss and let the blue pigments work their magic for a whiter smile. More of a pouter than a smiler? No prob! We’re amping it up with our Lip Plump Gloss for extra-luscious lips. But we’re not stopping there! Add our Super Matte Lipsticks for intense color.
Last but not least, apply a stroke of our one-coat formula Nail Lacquer for the finishing touch. After all, the perfect selfie lies in the details – obvs!
Camera angle on point? Check. Perfect pose? Check. Insta Girl Collection? Check. One click - DONE! Don’t forget us when you’re Insta famous... Show us your selfie with #primarkbeauty! That’s if your phone doesn’t die from all the like notifications...