Refinery29 x Primark
As you may already know, we've teamed up with the babes behind Refinery29 to get our message out to you in preparation for our grand unveiling in September. The on-point team has created an editorial inspired by our fall/winter campaign to show off our fab new pieces and get you excited for the new season. Feast your eyes!
Sweater $25, earrings $2.50, rings $3.50 (part of set)
Ribbed roll neck $9, sweater $21, rings $3.50(part of set)
For fall/winter 2015, we've gone all adventurous and embraced our outdoorsy side. Into The Wild is all about wrapping up, layering, and snuggling into chunky knitwear. The ideal look for layer-lovers and winter fashion fiends, this cozy collection will keep you stylish and safe against the harshest of elements.
Beanie $3.50, wool-blend coat $46, denim shirt$13, Boyfriend jeans $22, sneakers $15, rings $3.50 (part of set), collarless coat $40, jersey zip up $9, roll neck $6, check skirt $14, sneakers $13, earrings $2.50 (part of set)
When it comes to key items, think camel coats, your fave checked flannel shirt, and ripped, rustic denim. Texture plays a key role with knitwear the predominant means of mixing things up.
In terms of color, this trend is all about warm, fall tones like burgundy, marsala, khaki, red, and black. Hints of mustard add a splash of brightness while traditional Alpine and Aztec motifs blend a touch of tradition amongst the contemporary.
Boy: Cable roll neck $25, buffalo shirt $14, slim chino $14, desert boots $20, Girl: Hat $2.50, coat $46, jersey zip up $9, cable-knit dress $23, S'less pocket dress $23
And the same applies for the guys. Chunky, knitted layers work best when worn with a streamlined-yet-functional parka and true blue denim. Moving away from jeans, drop-crotch sweatpants are also a super-cool casual option for the 'Alpine Adventure' guy looking to get in on the trends in time for fall.
Felt baseball cap $5, sporty puffer jacket $23, Fair isle zip neck sweater $23, crew neck t-shirt $3.50, jeans $22, desert boots $20
As it gets colder, don't be afraid to throw on more layers. Guys, swap your knitted cardigan or pullover for a faux-fur-trimmed parka and grab a beanie for extra warmth. Scarves are a focus for this trend too, with marled and fringed options looking strong.
Ladies, layer upon layer is the message for you too. When it's freezing out, a lumberjack-checked scarf and hat co-ords will look super cute and chunky knitted socks pulled up high will add the perfect dash of prep to your outfit. Key outerwear includes shearling coats, parkas, and trucker jackets trimmed with faux fur.
Boy: Borg cotton parka $60, cotton bomber $25, jeans $18, lumberjack boots $19, Girl: Collarless tipping coat $35, lattice stitch sweater $21, microfleece collar $2.50, jeans $22, boots $24, earrings $2.50 (part of set)
We're hoping we've got you wishing for winter (for all the right reasons, of course)! We can't wait ourselves. We're super excited to be landing in the States and think this bold, adventurous, and stylish collection reflects just what we're about. See you on September 10th, Boston Downtown Crossing!
Faux fur-lined parka $46, roll neck$9, suedette mini skirt $14, sneakers $15, backpack bag $18, ring $3.50 (part of set)
Model: Grace Simmons - Next Models,Model: Kouka Webb - The Lions, Photographer: Thomas Giddings, Stylist: Sasha Kelly, Hair: Joey George, Makeup: Kanako Takase, Set Designer:Lauren Nikrooz, Manicure: Holly Falcone