Author avatar

Jodie Jones .

STYLE EDITOR

April

29/2016

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Primark Womenswear Trends Festival Season Sheer Romance

We LOVE this festival trend.

Floral dresses have long been music festival material. Flowing and pretty, these printed must-haves stroll through tented fields every summer, bringing seventies nostalgia and a flower-child vibe. This season is no exception - and we have a lineup of dreamy dresses to bring bohemian bliss to your festival wardrobes. No need for your tasseled purse strings to panic at the spend – these gorgeous necessities are all available from a sweet $23.

Primark Womenswear: Festival Trend Report

Floral maxi dress $32

Primark Womenswear: Festival Trend Report

Floral halter-neck maxi dress $23

From traditional floor-length silhouettes to asymmetric hemlines, and tiered, flowing gowns, our edit is a maxi lover’s dream. Necklines are just as varied: off-the-shoulder numbers are great for strap-free tanning, halter-necks have a real 70's vibe, and spaghetti straps bring delicate romance.

Primark Womenswear: Festival Trend Report

Dress $23


Prints and patterns swing between mini florals on stark black backgrounds to abstract tribal inspirations in bold primary shades. You can also keep it simple with solid and color blocked picks. Colors are just as varied: everything from subtle blues to bold corals, simple earth tones, and even black. The good news is, there’s no right or wrong - so just pick your fave colors and go!


Primark Womenswear: Festival Trend Report


Maxi dress $29


And finally: fabric. Summer weather means soft and sheer fabrics, fluid and easy to move in. Chiffon, cotton, and soft, silky textiles set you on the right style path and keep you cool. Lightweight's the thing, and our dresses are just that – easy to pack, minimal creasing, and maximum impact – festival ready? We think yes!


Primark Womenswear: Festival Trend Report

Maxi dress $32

And for you less trad girls, feel free to loosen the trend. We have the most adorable, festival-friendly playsuits and a stunning off-white maxi, trimmed with tassels and crochet details. We know, we know: they're not strictly floral dresses - but they're too good to miss!

Primark Womenswear: Festival Trend Report

Floral playsuit $23

Primark Womenswear: Festival Trend Report

Maxi dress $23

The collection's practically endless - but even if the above aren't totally your thing, we have so much more in-store for you to find! Besides dresses, we have classic denim cut-offs, playsuits galore, and enough tribal-inspired prints to make you dizzy. Check out our tips, hacks, and more must-haves below.

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Author avatar

Jodie Jones .

STYLE EDITOR

April

29/2016

SHARE ARTICLE

Primark Womenswear Trends Festival Season Sheer Romance
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