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Jodie Jones .

STYLE EDITOR

September

03/2017

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Primark My Generation Campaign Leanne Lim-Walker

Meet The Models: Leanne

Leanne is no stranger to Primark. The rainbow-haired beauty has blessed our pages before, and she's at it again (this time it's "blue hair, don't care!"). The blogging babe is without doubt one of the original blogosphere queens, using the digital world to cultivate a following of fashion-smart onliners who want to see real people rockin' the latest looks. Now, it's all about social media, and no one knows it better than the ones who grew up online. We took five with Leanne, who features in our FW17 "My Generation" concept, to talk all things inspirational, motivational, and (of course) hashtag-worthy. Come say "hey"...

Primark FW17

Leanne, 27, beauty blogger

How would you define yourself?

I'm an online content creator with ever-changing colored hair; I focus on fashion, travel and makeup.

 

Describe your generation in 3 words.

Passionate. Resilient. Entrepreneurs.

 

What motivates you?

I'm passionate about imagery. It started during my teens, when I got into photography. I love the self-expression and memories captured through the medium.

 

What would your dream party be like? Who would be on the guest list?

My dream party would be my wedding day: somewhere with good weather, lots of food, music, friends and family. Photographers and videographers to capture the day (of course). Lots of dancing, and happy memories being made!

What's the best advice you've been given?

Do NOT compare yourself to others. We are all running our own race in life – we aren’t competing against each other. Supporting another won’t dampen your own success.

 

How important is social media to you?

Social media's the most effective way of speaking to our generation. It’s important to be aware of what you’re putting out, because you need to own your actions: without realizing it, you may become a role model. For lots of people – like me – social media is a platform to earn a living. From hobbies at home, we can now experience things we never dreamed possible.

 

If you had your own hashtag what would it be?

#ChaseYourReality. It's tattooed on my arm, and it’s a reminder that things don’t just happen – you have to work for them.

 

Complete the sentence: “What the world needs now is...”

For us to join together.

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Author avatar

Jodie Jones .

STYLE EDITOR

September

03/2017

SHARE ARTICLE

Primark My Generation Campaign Leanne Lim-Walker

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