Jayne Bibby
Digital Content Manager

Jayne Bibby is the Digital Content Manager at Primark and has over 14 years’ experience in fashion journalism. She oversees all editorial content and strategic updates for the website. With a love of face-to-face interviews, reactive trend stories and all things homeware, you’ll find up-to-the-minute content from Jayne you won’t want to miss. Before Primark, Jayne was Deputy Catwalk Editor at WGSN. Follow her @jaynebibby for travel inspo and the best places to eat in London.