Fact 1 of 3

No expensive ad campaigns

We prefer to let our customers do the talking

Unlike other brands, we don't spend money on flashy advertising. In fact, other than letting you know when we're about to open a new store, you won't see any advertising from us!

Fact 2 of 3

High volume, low markups

We place large orders with our suppliers

Because we are a value retailer, our orders are large. We place orders for our most popular items far in advance, which helps our suppliers offer the best possible price. We keep our overheads low, meaning we can pass the cost savings on to you.

Fact 3 of 3

We design and make our clothes efficiently

Amazing fashion, amazing price

Our suppliers keep costs low by using streamlined production methods and a skilled workforce to make clothing for us in the most effective way possible. This way we can offer you amazing fashion at an amazing price.

Watch our t-shirts being printed

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