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Jena Frumes Loves PS…

Have a sneak peek at our exclusive beauty collab with model and social media star Jena Frumes. Known for her everyday glam beauty tutorials, we’ve teamed up with the Insta-sensation to create a must-have collection packed full of sizzling sunset shades – perfect for recreating her coveted glow!

Jena Frumes

The Jena Frumes Loves PS… collection: perfect for lovers of luxe everyday looks. Our eyeshadow palettes feature neutral shades like taupe and terracotta combined with subtle golden shimmers – perfect when you need some added sparkle. Fully accredited by Cruelty Free International and vegan friendly, the collection fits perfectly with Jena’s wildlife-loving lifestyle too.

Jena Frumes Models wearing Jena Frumes Primark makeup

Jena Frumes PS… Look Book

Love Jena’s signature bronzed makeup look? pick up the Jena Frumes Loves PS… Look Book. It's a covetable full-face makeup set with everything you need to copy Jena’s style: from volumizing mascara to rose gold eyeshadows and nude lip glosses, so you can get that Insta-worthy pout.

Jena Frumes Look Book
Jena Frumes PS... Look Book $18
Jena Frumes

City Safari Highlight and Contour

Every Insta beauty star knows the importance of a clever contour and dazzling highlight – so Jena’s City Safari Highlight and Contour face palette is key. Use the matte bronze shades to contour your cheekbones, applying the golden highlight above. Brush the beautiful blush hues on the apples of your cheeks.

Jena Frumes contour palette
Jena Frumes City Safari contour palette $9
Jena Frumes
Jena Frumes Lip Kits
Jena Frumes lipstick kits $11, Jena Frumes lip crayons $2.50
Jena Frumes
Jena Frumes priming serum $6, Jena Frumes fixing mist $6
Jena Frumes
Jena Frumes eyeshadow palette
Jena Frumes eyeshadow palette $11
Jena Frumes
Jena Frumes brush set $11, Jena Frumes accessories set $9
Jena Frumes Jena Frumes