Author avatar

Freya Shah

STYLE EDITOR

March

23/2017

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primark beauty foundations

Just Not Fair

From choosing what spring trend we’re rocking today, to what we’re having for lunch… we’ve already got some rather BIG life choices to make. Chocolate bar or fruit? Decisions. Decisions. ‘Cause we know everyone deserves to find their perfect shade of foundation, we’ve got eight shades going from Ivory light to Chestnut dark so you can save the decision making to the more important things in life. Chocolate bar it is.

primark beauty foundations

We’ve got all the complexion colours for you, but the real struggle is finding the right shade. To make your life that little bit easier here’s three top tips to ensure your colour co-ordination is on-point.

primark beauty foundations
primark beauty foundations

Blank Canvas

Before heading out, remove your make-up, exfoliate and cleanse to get rid of any dead skin cells. As daunting as it may seem to step outside with no make-up on, if there is anything worth doing it for, it’s this. Feel free to add a swipe of mascara, brow powder or some lippy, but keep that complexion clear girls! This will ensure you get the most accurate match. TOP TIP: as other colours can interact with your skin tone, wear white!

Neck Check 

Yeah foundation is for your face - we all know that. But what most of us didn’t know is when it comes to foundation matching it’s all about your neck. The skin tone on your neck and face differ slightly and we don’t want that dreaded foundation line along your jaw. Blending gone bad? NO THANKS. Apply your considered shade from your cheek down to your neck. If you’ve got the right shade, no line will be visible.

primark beauty foundations
primark beauty foundations

Lighting 

We can’t deny lighting is life. It’s just as important when taking a selfie to cosmetic testing. Make sure you’re not standing directly under any lights and there is no harsh lighting hitting your face. If you’ve foundation is lookin’ flawless then you’ve found your perfect match!

R.I.P to the times when you searched for ages for the right shade, only to go home with the ‘best’ one that’s actually too dark, too light, too pink or too yellow. Yeah, it’s happened WAY too many times and we’re now laying this quest to rest. But that’s not all, keep a look out ‘cause we’re not stopping yet. Coming soon: 16 foundation shades!

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Author avatar

Freya Shah

STYLE EDITOR

March

23/2017

SHARE ARTICLE

primark beauty foundations
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