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Jayne Bibby

STYLE EDITOR

April

20/2017

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The Re:Mark: Write On✌🏼

As a writer I believe you also need to be a reader. The two things go hand in hand. How can you learn to write a good script without honing your craft with a little inspiration from your fave authors, columnists and people you admire? As 2017 continues to be the year of mindfulness, I wonder whether reading and writing has become a new form of therapy.

PRIMARK REMARK

One of the favourite parts of my job is networking and meeting new people, especially fellow writers. It’s always so inspiring to hear what other people are working on, who they are writing for and what they are excited about. The fashion industry is so small that networking soon becomes just like meeting a friend for coffee and sharing notes on all the latest. Inviting new writers to be guest editors for Primark.com is always a delight for me, as it allows me to gain a new perspective and add another layer to our editorial content.

 

There seems to be a real rise in influencers and journalists writing their own books just now, something that I really celebrate. Being able to write a book used to seem so unimaginable, that the project was just too hard, would take too long and unless you’d lived a well-travelled and varied life, you wouldn’t have had enough experience to refer to in order to bring the story alive. But it seems that’s all changing now.

 

It all started with ‘GirlBoss’ – which btw if you haven’t already heard is about to become a Netflix drama at the end of this month, all the more reason to write your own book fellow novelists! We followed Sophia Amoruso’s rise from Ebay extraordinaire, to Founder and Executive Chairman of her own label. She made it seem like anyone could do it as long as you put your mind to it, worked hard and become the master of your own destiny. Amen to that sista!


Then it was Elizabeth Gilbert’s ‘Big Magic’ that held everyone’s attention, followed by Lena Dunham’s autobiography ‘Not That Kind of Girl’. All these books share life lessons and give the reader career advice, without needing to be deemed ‘self-help’. Finally, that hideous title has been shaken! 

I’m also a sucker for the Instagram pics people like to post of the latest book haul. My camera roll is full of screen grabs as I mentally add each and every recommendation onto my bookshelf. But if reading isn’t you thing, I have the perfect solution for helping you relax and unwind. Why not rewrite the rules and add some calm into your beauty cupboard instead? Allow our Beauty Assistant Freya to talk you through her six ways to mindfulness to add some serious calm into your week.


As well as celebrating young journalists and influencers becoming authors, I’m also a tad jealous! Writing a book has been on my to-do-list for some time now.  So much so that at the end of last year I undertook a novel writing course. Six weeks to hone my skills, really learn the craft and practice, practice, practice. It was also an opportunity to meet other female writers and form our very own support network so we always had someone to call on to read our copy, brainstorm characters, and help to truly form our ideas and plot lines.


However, if you’re not quite ready to bare your soul by putting pen to paper, maybe stick to baring your legs, ankles and toes instead and give writers block the cold shoulder as Womenswear Editor Jodie shares her five ways to win at spring dressing.


Not everyone enjoys reading but I think it should be fun. Books don’t have to be intellectual or educational to be deemed good or worthwhile, they can simply be frivolous fun. Think of it as taking a break from reality, switching off and indulging in someone else’s life for a while. Speaking of which, if you need a holiday from your own daily life, then it’s time to find your inner zen, allow Rachel to give you some top tips. The best thing about reading and writing though, much like shopping at Primark, is that it’s available to everyone…but most commonly favoured by #Girlbosses!

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Author avatar

Jayne Bibby

STYLE EDITOR

April

20/2017

SHARE ARTICLE

PRIMARK REMARK

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