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Jodie Jones .

STYLE EDITOR

March

03/2017

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swimwear ss17

Swim Fan

Calling all bikini baes! The pool party invitations are coming in, thick and fast – have you got your swimwear game on point? Don’t panic, when it comes to being too cool for the pool, consider us your lifeguards...

Primark womenswear bikinis swimwear pool party

'Lost in Paradise' slogan bikini top £3, bikini bottoms £3

swimwear ss17 Patterned one-piece swimsuit £4

This season, whether you’re maxing and relaxing, or splashing and thrashing, our water babe essentials are on it. Dive in the deep end with bold slogans, maritime motifs, and acid brights, or ease in with our mix and match range of staple styles. There’ll be no whistles blown on colour clashing, or style shuffling – 'just do you', is the rule of our pool.

Primark womenswear bikinis swimwear pool party

Shell print bikini top £3, bikini bottoms £3

Primark womenswear bikinis swimwear pool party

Control one-piece swimsuit £13

Body confidence feeling a little watered down? No worries, babe. For SS17, we’ve got classic one-piece swimsuits with ‘control’ panels, to help you feel mermazing – and, as for tan lines, the straps are adjustable and removable.


Other pin up-worthy one-pieces include our slogan-laden, sass-tastic options. From ‘Basic Beach’ to ‘Bae Watch’, you’ll be winning all the medals when it comes to splashing the sass.

Primark womenswear bikinis swimwear pool party

Mix & match bikinis from £2

With separates and one-pieces sorted, our minds are turning to après-swim (definitely a thing) … Kaftans, crocheted casual separates, and maxi dresses are the chicest way to cover-up, post-dip. Natch, we’ve got bundles for every beach babe and swimming siren. 


But we all know beach bags and water-based excursions aren't just about the swimwear. We've also got sunnies, sliders, SPF, and soft, soft towels to ensure your mermaiding adventures are nothing but perfect!

Primark womenswear press SS17 look book sunglasses high fashion accessories

Women

Acting Shady

Come at us, sunshine, we're ready.

Primark womenswear ladieswear footwear sliders pool sliders sandals SS17

Women

They See Me Sliding…

The pool slider is back for SS17.

Primark Sun Care Beauty Product

Beauty

Soak Up The Sun...

Enter summer with our SPF range and keep your skin safe!

Author avatar

Jodie Jones .

STYLE EDITOR

March

03/2017

SHARE ARTICLE

swimwear ss17

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