At Primark, we’re committed to giving back to global causes so we’re teaming up with (RED) to support the fight to end AIDS. Through the sale of products from our exclusive (PRIMARK) RED collection we’ll be helping (RED) raise money that goes to the Global Fund, supporting HIV/AIDS programmes that deliver prevention, testing, treatment, counselling and care services in sub-Saharan Africa.
Founded in 2006, (RED) engages businesses and people in the fight to end AIDS, by partnering with iconic global brands that contribute proceeds from the sale of (PRODUCT)RED) branded products and (RED) experiences towards the Global Fund. 100% of all money generated by (RED) for the Global Fund goes to fund HIV/AIDS programs on the ground in sub-Saharan Africa.
To find out more about (RED) click here