SS25 Swimwear Trends
Planning a winter escape? Our 2025 swimwear trends have you covered—literally and style-wise...
Dreaming of a winter getaway? Whether you’re jetting off to a tropical island or sneaking away for some poolside snoozing, 2025's swimwear trends will bring the style to your sunny escape. It’s all about mixing comfort, fun, and a lot of style — so you can leave the cold behind and dive right into vacay mode.
Pastel Yellow
Nothing says sunny getaway like pastel yellow. This soft, buttery shade will be everywhere in 2025 with major feel-good vibes. It’s endlessly versatile and pairs perfectly with your golden tan (or your SPF-safe glow). Picture yourself in a minimal pastel yellow bikini with breezy linen coverups or a classic swimsuit that makes you feel radiant.
Contrasting Prints
Seeking playful swimwear style? Contrasting prints are the way to go. Think animal prints, paisley or bold color block to add a splash of fun to your beach look. The key? Embracing the unexpected... Bold paneled swimsuits or mix-and-match bikinis (a printed top here, a clashing bottom there), give your swimwear an eclectic, confident vibe. When it comes to prints, more is more. And this trend says you’re ready for a tropical adventure.
Hardware Details
Ready to take your vacay style up a notch? Hardware details are here to add subtle glamour to your destination style. Metallic details, chunky buckles and beaded accents give your beach look a chic, upgraded twist— little touches perfect for pool lounging with a cocktail or posing under the palms.
Ties and Ruching
Swimwear with comfort and style? Yes please... Ties and ruching are dominating the swimwear scene again this year, and they’re both flattering and fun. Bikini bottoms with adjustable side ties let you customize your fit (buh-bye, uncomfortable tan lines), while ruching at the chest, waist, or hips creates a sculpted shape. Whether it’s a cheeky bikini or a ruched one-piece that hugs you in all the right places, this trend is the confidence boost you didn’t know you needed.