PRIMARK
Summer Trend

Style Trends

The Summer Trends You Need To Snap Up

Stay one step ahead of the fash pack and ditch "what to wear" dread: prep your Primark summer wish list now.

Mar 6 · 3 min read

*Prices in the article below are correct as of the date of publication. These prices may change from time to time and may vary from prices shown in individual Primark stores.

We have all the SS23 big-hitter trends covered, from luxe-look beach sets to sophisticated suits. The best part? You can build yourself the dreamiest summer wardrobe and stick to your budget. Scroll to see a sneak peek of our must-haves, dropping in-store this month.

Model in purple set

Let’s Car-go

Team mini or midi? Either way, you’ll get your cargo fix in-store this summer. Want to recreate that TikTok trending denim cargo skirt look from your For You page? Just want an alternative to cargo pantsthis summer? We have plenty of great picks.

Cargo Jacket, Skirt

Olive Cropped Cargo Jacket, Olive Cargo Mini Skirt

Cargo Midi Skirt, Bodysuit

Black Denim Cargo Midi Skirt, White Scoop Neck Bodysuit

Cult Status Sets

Matchy-matchy never looked so good. Our fab duos of matching blazers and bottoms are the ultimate special event alternative to a summer dress. In plenty of pastel prints and trending hues, the chic pairs are perfect for splitting up with jeans and camis, too.

Lilac Cropped Blazer, Lilac Micro Skort, Bouclé Blazer, Bouclé Shorts

Lilac Cropped Blazer, Lilac Micro Skort, Bouclé Blazer, Bouclé Shorts

Beach Club Luxe

We’re all for that chaotic mix-and-match beachy vibe. But there’s something special (hellooo, Insta) about a chic pool or beach look. This summer, win the style game: match your cover up with your swimwear and beachwear. Our matching beach shirt and shorts sets are total vacay chic, and come in lots of great colors.

Check out our vacation collection for the latest summer style. 

Striped Beach Shirt, Striped Beach Shorts

Striped Beach Shirt, Striped Beach Shorts

Striped Beach Shirt, Striped Beach Shorts

Satin Safari

It’s giving Destiny’s Child…and we love it A playful take on the utility trend, our safari inspired satin separates are giving luxe festival vibes: think glamping, not camping. Finish your look with our printed satin scarves – the styling options are endless.

Khaki Satin Utility Shirt, Khaki Satin Utility Midi Skirt, Orange Satin Halterneck Top

Khaki Satin Utility Shirt, Khaki Satin Utility Midi Skirt, Orange Satin Halterneck Top, Khaki Satin Cargo Mini Skirt

Blurred Lines

Polka dots, stripes and florals: there’s nothing groundbreaking about fashion's go-tos. But this summer, grab our abstract printed dresses, skirts and tops for a fresh take on prints. Digitally created, watercolor inspired prints took the catwalks by storm. Now you can tap the trend, too (without breaking your budget).

Printed Mesh Maxi Dress

Printed Mesh Maxi Dress

Floral Mesh Midi Dress

Floral Mesh Midi Dress


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