10 Things You Didn't Know About Primark
There’s a lot more to Primark than "Amazing Fashion at Amazing Prices." Whether you’re a regular Primark shopper, a superfan or have just discovered us, we know you’ll be surprised by our fascinating facts and figures...
1. Our First Store
While today you’ll spot our stores in shopping destinations around the globe, we had humble beginnings. Our first ever store opened on Mary Street in Dublin in 1969, and it’s still open to this day, 50 years later!
2. Primark or Penneys?
In our early days we were called Penneys – not the same company as the American JC Penney – and still are, but only In Ireland! Everywhere else, we’re Primark.
3. Primark Around The World
While we're sure you're totally familiar with your local store by now, did you know we have a whopping 373 stores (and counting!) in 12 countries, including the US?
4.P-R-I-M-A-R-K
Despite many a debate, the correct way to pronounce Primark is Pr-EYE-Mark, though we’ll accept Pree-mark if you really must, along with Primarni, of course…
5. Get Social
The best way to keep up to date with all of our news is to follow us on social media. We have over 7.5 million followers on our Instagram but we also have accounts dedicated to menswear, beauty and homeware. You can find us on Facebook, Twitter, Pinterest and TikTok too!
6. The Infamous Chip Mug
We created a storm in a teacup (literally) when we released our Beauty and the Beast Chip Mug. It hit the shelves in 2017 and sold out in every store, in every country, within just an hour of opening. We sold a total of 36,000 Chip Mugs in just one day! We can't blame everyone for wanting one though, each mug is painted by hand and simply adorable – the good news if you missed out then is that we still sell them today.
7. Cruelty-Free Beauty
Love our beauty products? You'll be glad to know that all of our branded cosmetics are certified cruelty-free . All of our PS… beauty products proudly feature the Leaping Bunny logo, awarded to us by Cruelty Free International.
8. Birmingham Primark
Our Birmingham, UK store is the world’s largest Primark: it covers 160,100 square feet over five floors, occupying a site which was once an entire shopping center! It also houses the world’s first Disney café outside of a Disney theme park, as well as a barbershop and beauty studio and much more…
9. A Primark Proposal
Who knew a Primark trip could be so romantic?! On the 16th of February one Primark superfan chose our beautiful Gran Via store in Madrid as the perfect spot to propose to his Primark-loving girlfriend. Spoiler: She said yes!
10. Celebrity Fans
Let's face it, Primark has tons of celeb fans: even the rich and famous love a great buy! When we launched in the US, actress and model Emily Ratajkowski celebrated by sporting one of our skirts, a great example of mixing Main Street with high end.