Olive green cropped jacket worn with white top and light wash denim jeans against a tiled wall.

Styling & Looks

Denim trends for 2026

The lines between classic denim and fashion trends are blurring. Here are our favorite ways to reinvent your denim looks.

Browse Denim

Denim is a forever staple. Timeless, ageless, seasonless, it ticks all the boxes. But that doesn’t mean it can’t be reworked. The constant trend cycle, coupled with the simplicity of denim, offers the chance to shop fashion-forward denim pieces that feel refreshingly new, yet wearable. Keep scrolling for the key denim trends you should know for 2026 and how to weave them into your existing wardrobe.

White sleeveless button-front waistcoat worn with blue denim jeans against a tiled background.

Denim on Denim

Our relationship with double denim is perhaps the most evolved when it comes to embracing denim trends. Effortlessly cool and carefree in the ‘70s, a style statement in the ‘90s, now it’s firmly back and better than ever. A waistcoat and jeans combo is one of the easiest ways to lean into it, offering a simple, stylish way to wear double denim that’s office and weekend-appropriate. Made using a minimum of 20% Recover™ recycled cotton and cotton from the Primark Cotton Project, pair our circular denim pieces with boho accessories like ballet flats, a neckerchief and a suede bag for a nostalgic nod to double denim’s origins.

Denim co-ord outfit featuring a sleeveless button-up top and wide-leg jeans, paired with a red neck scarf.

Daring denim

Silhouettes play a big part in elevating your denim credentials, and branching into new territory with denim shorts and denim dresses is a great way to make your rotation more versatile. There’s always room for a classic denim short, but recently it’s all about exaggerated cuts. Micro shorts were, and continue to be, a crowd favorite for the summer season, but we think a longer, Bermuda-style denim short is set to become the new it piece. Use them to dress down tailored pieces like our Cinched Balloon Sleeve Blazer or style them casually with a T-shirt, sandals and oversized sunglasses.

Model wearing pale mint structured blazer with button front and dark denim bermuda shorts against tiled wall.
Dark denim mini dress with puffed short sleeves and contrast stitching against a tiled background.

When it comes to denim dresses, we love a dramatic sleeve. The puff sleeve of our denim mini dress takes cues from Scandi dressing, while the indigo wash makes it feel polished and wearable for day-to-day.

Olive green cropped jacket with high collar worn with white top and light blue denim jeans.

Jeans & a nice top reimagined

Ingrained in us as the go-to for last-minute outfit panics, we’re keeping the jeans and a nice top formula, but showing you how to take it to the next level. Fundamentally, it’s all about layering and exaggerated details. Polished, proportional jean and top combinations have their place (case in point: our ruffled blouse and front-pocket wide-leg jeans), but wearing loose, longline tops with baggy denim, or mixing androgynous, heritage-inspired jackets with uber-feminine trims are bold ways to reinvent the blueprint.

Model wearing peach lace-trimmed slip dress layered with brown jacket over wide-leg jeans and brown shoes.
Person wearing white ruffled blouse with wide-leg dark denim jeans, seated on orange stool.