Models in navy hoodies

Sustainable Style

Tonal Lounging & Living

Check out our new drop of EarthColors® by Archroma leisure essentials and homeware, created using dyes made from plant and food waste.

Jodie Spragg
by Jodie Spragg

Whatever your plans, do them in comfort (and style) with our mix-and-match lounge and leisure separates. From super soft joggers to matching hoodies, sweatshirts and tees, our unisex loungewear comes in adults' and kids' sizes so you can twin with your mini-me or go solo.

A Natural Color Palette

The latest hues in our EarthColors® collection are inspired directly by the natural ingredients used to create the fabric dyes. Bitter orange peels are used for the stone pieces, while saw palmetto (a tree used in the herbal industry) creates the navy and lighter blue shades. Wear your fave shade head-to-toe with chunky sneakers for a monochromatic athleisure look.

Models in Archroma collection

Light Blue T-Shirt $12

Our EarthColors® by Archroma collection is part of our Primark Cares label, too. The pieces are made with organic and sustainable cotton from our Primark Sustainable Cotton Program.

Light Blue Pajama Set

Light Blue Pajama Set $16

Stone Hoodie

Stone Hoodie $24, Stone Sweatshirt $20, Light Blue Joggers $22

EarthColors® Homeware

Your home should be your haven. So make sure you give it the same treatment as your new season wardrobe. Need a refresh? Little changes like new bedding or towels can easily transform a room. With neutral shades to complement any décor, our EarthColors® duvet sets and coordinating hand and bath towels are an easy update to make your every day better.

Navy towels

2-Pack Bath Mitts $4.50, Face Cloth $4.50, Hand Towel $5, Bath Towel $12

Navy Double Duvet

Double Duvet Set

What is EarthColors®?

EarthColors® is a range of fabric dyes created using Archroma patented technology that uses the waste generated by the food and plant industry. During the production of EarthColors®, the natural raw material is transformed into a new dye. This innovation lets materials that would have otherwise gone to waste be repurposed.

Archoma Tracksuits

Navy Hoodie $24, Navy Joggers $22