Andrea Buzzi 

Andrea Buzzi is Primark’s Digital Marketing Editor. With a background in Communication and Digital Publishing – and a love for all things storytelling – she brings a mix of fashion expertise and editorial flair to the table, ensuring Primark’s tone of voice always hits the right note.

Before joining Primark, Andrea gained valuable experience working in Milan with leading Italian publishers, followed by time in London working for advertising and fashion magazines, sharpening her editorial skills and developing a broad perspective on key industries and emerging trends.

Outside the office, Andrea is a magazine enthusiast and collector, with a particular fondness for independent publications. She also enjoys hunting for vintage treasures – both for her home and her wardrobe. Her personal style reflects this love for vintage, combining clean lines, boyish tailoring, and just enough trend to keep things interesting.