Model wearing white jeans and a khaki double-breasted cropped mac. Styled with a brown bag, black sandals and sunglasses.

Styling And Outfits

How to wear: white jeans

The denim wash that divides us! While trickier to keep clean than our usual blue hue, there’s no denying its chic appeal...

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Nothing says polished like white denim — specifically, white jeans. While we’d never ditch our beloved blue denim styles, adding a white wide leg jean or a trending white barrel leg jean to your wardrobe offers endless potential to flex your outfit-building muscles. Let Lucy and her Mum, Jilly, show you their favourite ways to wear white jeans.

Shop our white jeans and white denim styles in-store or online via our Click & Collect service. Use our handy C&C store list to find your nearest participating location.

How should white jeans fit?

The fit of the white jeans you’ve opted for will help determine the best way to style them. To balance proportions, a white wide leg jean or barrel leg jean lends itself best to figure-hugging, top-half styling like Lucy’s cropped trench coat. While Jilly’s gingham, oversized collar blouse would work with everything from skinny, straight and cropped leg white jeans. Layering long coats over white jeans is not only stylish, but a great way to help keep them clean, too!

Model wearing white wide leg jeans, brown gingham blouse with white frill detail on the collar and sleeves. Paired with cream loafers and brown suede bag.

Ways to style white jeans

The most important thing to remember? White goes with everything! So, no matter the season, white jeans are a blank canvas, ready and waiting to work hard in your wardrobe all year round. Brown, beige and sand tones are perfect for those after a tonal, minimalist look. But colour fiends know that matching white jeans with a striking colour like pink, green or red is the ultimate way to make an outfit pop!

Two models, both wearing white jeans, one wearing a brown gingham blouse with white frill detail on collar paired with cream loafers. The other wearing a khaki cropped mac and black sandals. Both carrying brown suede bags.
Up close image of model wearing white jeans, black sandals and carrying a brown suede bag.

Depending on the leg of your white jeans, there are a variety of shoe options that you could rotate between. Baggy white jeans and relaxed fit white jeans are a great match with a clog or a trainer, while white skinny jeans or barrel leg styles usually require a strappy heel or loafer to expose some of the ankle or foot and help elongate the leg.

Model wearing wide leg white jeans, a khaki cropped mac, black sandals and sunglasses and carrying a brown suede bag.

Wearing our white denim? Snap, tag and share your style using #Primania or @Primark for a chance to be featured online.