Models wearing Primark womenswear collection

Styling and Outfits

Ever wished you had your very own personal stylist? Well now you do! Our Style Clinic features will give you all the how-to styling advice you need, from how to wear the latest prints, styling this season’s must-have silhouettes , make-up tutorials and more. If you’ve always wanted to tap into those tricky trends but weren’t sure how, we’ve got your back with our weekly guides.

Day to Night City Break Outfits

Holiday booked? We’ve got your wardrobe sorted. Check out our latest collection with TV personality Kem Cetinay containing the on-trend city break outfits you need this summer.

bySydney Lasek

May 15

Keith Haring Summer Collection

Add a pop of colour to your summer wardrobe by shopping our new Keith Haring collection. Scroll down to find out more…

bySydney Lasek

May 15

Summer Dress Refresh

While dresses never date, keeping ‘dress-ing’ up feeling fresh can be tricky. Introducing influencer Adele Petty to show you how.

byKerry Martin

May 11

Summer Co-ords and Pastel Pieces

Looking for a new summer outfit? You came to the right place! It’s time to say goodbye to neutrals and welcome in pastel colours with open arms. Scroll on to read more…

bySydney Lasek

Apr 10

5 Trending Trousers For 2023

It’s no secret that new trouser styles have been dominating the fashion world ATM. Looking for some styling inspiration? Read on…

bySydney Lasek

Apr 3

Ways To Wear Bright Colours & Prints

We’re shining our style spotlight on vivid brights and prints for SS23 with the help of mother-daughter duo Jo and Katie!

byKerry Martin

Mar 16

How to Find the Perfect Blazer

Looking for the perfect blazer? We’ve got you covered with the ultimate blazer guide that’ll have your wardrobe blazing with style!

byJodie Spragg

Mar 8

Primark X The Stronghold SS23

It’s back and better than ever for 2023! Primark’s SS23 collection with The Stronghold has landed in-stores. Scroll on to find out more…

bySydney Lasek

Mar 6

How To Style Cargo & Flared Jeans

Spruce up your denim rotation with our trending jean styles. Flared & cargo silhouettes can be smart or casual, keep scrolling to see how…

byKerry Martin

Mar 1

Your City Break Capsule Wardrobe

Booked a last-minute city break? We’ve got your outfits sorted. From the airport to the restaurant, our latest collection with Kem Cetinay has the fresh, on-trend outfits your suitcase needs this spring.

bySydney Lasek

Feb 6

Bra Fitting Guide

Find the best bra for your size and style. From how to measure cup size to picking the right styles of bras for your outfit – we’ve got you covered.

byJodie Spragg

Jan 31

Dressing For Your Diary

From brunch bookings to coffee catchups and your weekly work wardrobe we’ve got outfit inspo a plenty!

byKerry Martin

Jan 23

Winter Sun Swimwear

Whether you’ve a winter sun holiday on the cards or a spa trip planned, our new-in swimwear is dropping in-store now so you can show up prepped.

byJodie Spragg

Jan 16

Winter Sun Swimwear

Whether you’ve a winter sun holiday on the cards or a spa trip planned, our new-in swimwear is dropping in-store now so you can show up prepped.

byJodie Spragg

Jan 16

5 Cute Valentine’s Day Outfit Ideas

Date or no date, Valentine’s Day is the perfect excuse to get dressed up and celebrate love in all of it’s forms! Scroll for new outfit inspo…

byJodie Spragg

Jan 11

Matching Gymwear Sets & Accessories

Say hello to our sky and seascape-inspired activewear range! Boost your BPM’s in style with our serotonin-inducing sets & gym accessories.

byKerry Martin

Jan 2

Colour Trend: Cobalt-Blue

New year, new wardrobe. Update your essentials for less with our cobalt-blue preppy styles. We have the quick fixes that’ll help you beat those January blues.

bySydney Lasek

Jan 2

7 Winter Wardrobe Staples You Need

Struggling with what to wear this winter? We’re here to help prep your chill-beating wardrobe with purse-friendly picks.

byKerry Martin

Nov 14

7 Kids Cold Weather Essentials

It’s that chilly time of year again…head in-store now to refresh your little one’s winter essentials that will keep them snug and stylish all season.

bySydney Lasek

Nov 14

5 Men’s Outerwear Must-Haves

The winter chills are here once again. Check out our top 5 men’s outerwear pieces that will keep you both warm and stylish this season.

bySydney Lasek

Nov 14

Snag the Best Women's Bags of the Season

From cute micro bags to stylish oversized ones and everything in between, find the bag worth the brag with our collection of women’s bags.

byJodie Spragg

Nov 14

Layer Up in Style With Our Men's Knitwear

How about a knit for your outfit? Add some warmth to your wardrobe with our ultimate guide on how to style men’s knitwear!

byJodie Spragg

Nov 7

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