Hero Item: Kem’s Relaxed Fit T-shirts
Our Primark Presents Kem cotton-rich, crew neck T-shirts — simple, stylish and a bestseller for a reason!
On the lookout for a modern tee with the perfect blend of style and high quality craftmanship? Our relaxed fit T-shirts are a non-negotiable! Part of our collaboration with Kem Cetinay, these seasonless T-shirts are designed to redefine casual comfort.
What does ‘relaxed fit’ T-shirt mean?
Relaxed fit T-shirts are designed to provide a looser fit compared to their traditional or slim-fit counterparts. This style of T-shirt has gained popularity as it’s simple design can be dressed up or down depending on the occasion. Versatility at its finest.
The key features of relaxed-fit T-shirts:
Made with breathable, soft fabrics
Offer versatile styling
Feature a thicker collar band
Comfortable for wearing alone or as a base layer
Designed with a loose cut, made for easy movement
Combining softness and breathability, each relaxed fit T-shirt is made using a minimum of 50% cotton sourced from the Primark Sustainable Cotton Programme. Unlike many T-shirts that may feel too stiff or too flimsy, this fabric-blend strikes the perfect balance of weight, feel and finish. The twin-needle hemming adds to the polished look and keeps the appearance fresh.
What certifies this piece as a true ‘wardrobe hero’ you may ask? It’s all in the fit. Available in our bestselling relaxed, boxy silhouette – as well as a brand new slim-fit design, our Kem T-shirts offer a laid-back feel without sacrificing on style. Benefiting from a minimal design, the oversized cut allows for an unrestricted range of motion while the classic rounded collar makes sure that this style never dates.
Speaking of versatility, this trendy T-shirt can be easily styled with anything in your wardrobe — from your favourite jeans to joggers or even layered under a jacket, What sets it apart from the rest? There’s a shade for every mood and occasion! The classic black and white colourways are a failsafe option but if you’re looking to add a pop of colour to your everyday outfit rotation, choose mustard, red or blue.
Often, finding a T-shirt that ticks all boxes — fit, quality and versatility, means spending more than you’d like. Kem’s relaxed T-shirt changes the game by offering a high-end feel without the expensive price tag. Pick up in store for just £10! Also available for Click & Collect from selected UK stores.
Upgrade your everyday style