Kids’ Wardrobe Heroes: Denim
Kickstart their denim love affair with our kids’ circular denim range, featuring trending styles, designed to be loved for longer.
Introducing our new circular kids’ denim range, filled with trending denim styles your little ones will love.
Younger Child White and Blue Stitch Stripe Tee £2.50, Younger Child Loose Fit Mid-Blue Jeans £10, Older Child Light Green Zip-Through Overshirt £10, Older Child White Tee (part of a 2PK) £5, Younger Child Denim Dungarees £14
What Does Circular Mean?
When we say our clothes are circular, we mean clothes that are designed and made to be worn time and time again, and then recycled into new materials once our customers are finished with them. Each piece in this new circular kidswear collection is made using more sustainably sourced materials, tested for increased durability, and designed to be recycled at the end of its life. Why? Because we want our customers to love and wear their clothes for longer.
Find out more about how we’re designing our clothing with the future in mind.
Older Child Denim Shirt £9, Older Child White Tee (part of a 2PK) £5, Older Child Black Wide Leg Jeans £12
Alongside addressing the life cycle of our clothing once they’re part of people’s wardrobes, we’re also championing circularity at the start of the process. This means relying less on new materials and using more sustainably sourced materials, such as cotton from our Primark Sustainable Cotton Programme.
Baby Denim Pinafore Dress £10, Baby White Frill Shoulder Top (part of a 2PK) £3.50
Want to know more about the materials in our Primark Cares clothing range? Browse our updated Primark Cares Terms Explained Glossary. for jargon-busting terms and all the lowdown on circularity!
Denim Designed To Last
Denim doesn’t let us down. The foundation for endless looks – for adults, trendy teenagers and tiny tots. Versatile and hard-wearing, it’s a total classic. Our newest kids’ circular denim offerings are inspired by the return of nostalgic styles, like dungarees and pinafore dresses, and the need for elevated denim options across kids’ jeans and shirts.
For kids’ spring outfit inspiration, our circular ruffle-accented blouses and circular jersey basics are the perfect pairings to our light-wash denim dungarees and pinafore dress. Designed with functional pockets and button-fastened straps, practicality and a polished look are promised, whatever their plans!
If they’re choosing their own outfits, do they dare to double denim? Then they’ll be pleased to know that our kids’ circular denim jean offerings have expanded since our first circular collection to include trending wide-leg and loose-fit styles, made using a minimum of 95% cotton sourced from our Primark Sustainable Cotton Programme. A fuss-free way to tackle double denim when styled with our button-down denim shirt. (PSA: We love mixing denim washes for a contrasting look!) Use our circular kids’ basic tees and tops to break up the denim, then finish off with a fresh pair of white socks and their favourite pair of trainers.
Baby Long Sleeve Denim Shirt £6, Two-Button Tee (part of a 2PK) £3.50, Baby Twill Paper Bag Waist Jeans £8
Thinking their younger sibling would love the look? We think so too! Utilise our repair workshops and helpful how-to videos to refresh their denim pieces after years of fun-fuelled wear and tear, or simply roll up the hems and cuffs to fit their little limbs and style them for seasons to come.
You can also browse our kids’ clothes collection.