Wardrobe in need of some high summer newness? We’ve got the colour injection you're looking for. This season, the brighter and bolder the better! Whether you’ve fully embraced dopamine dressing or are yet to experiment, our new-in collection of colourful must-haves is sure to contain something that’ll catch your eye.

Bold Colour Dressing

Team stripes or florals? This summer you’ve no need to choose sides, our latest printed pieces feature both! In ‘stand out from the crowd’ shades, our smocked detail bardot top and cami dress will give your get up an instant serotonin boost. Layer on our colourful necklace sets and pair with your favourite sandals.

Prefer a boho vibe? Our dreamy crochet top in rainbow stripe will be top of your Primark wish list. Team it with the skirt of the season, the micro cargo skirt, or wear with your trusty denim shorts.

Colourful Accessories

Already got your festival attire sorted? Finish off your look with our range of co-ordinated accessories. Available in two hot-right-now hues, our towelling logo inspired accessories are runway worthy. With matching arm candy, bucket hats and slip-on sandals, you can pick out your faves or sport the trio together for a matchy-matchy finish worthy of a grid post.