*The prices included in the article below are correct as of the date of publication. These prices may change from time to time and may vary from the prices shown in individual Primark stores.

Kem’s new-in range is all about staying stylish in the colder months. Think classic meets colour for polished party season looks and elevated everyday outfits.

Winter Suit Styling Tips

While Kem’s summer collection saw us championing smart tailoring of the linen variety for lightweight, breathable formalwear looks, this season it’s all about beating the freezing temperatures so we’ve called on corduroy! Introducing our black corduroy suit! Please meet our luxe-look set boasting a double-breasted suit jacket and the quintessentially-Kem, tailored trouser.

Both can be easily styled with crisp formal shirts or Kem’s infamous crew neck tees for a fresh take on timeless suit styling.

Mens Winter Outerwear Must-Haves

Building the perfect roster of winter outerwear that will see you from mild to sub-zero temperatures is no mean feat. Rest assured Kem’s outerwear offerings in this range are guaranteed to incite excitement on even the frostiest of days AND at the end of the summer season as you dig out these thicker layers year-after-year.

A neutral smart coat like this one from just €35 is a must-have on your outerwear checklist. Style with a shirt and jeans for those impromptu date nights or elevate your matching loungewear co-ord by throwing it on over the top and letting the hood poke out of the collar.

Shackets are synonymous with transitional season styling acting as the middle-man between a shirt and a jacket for those in-between temperatures. Wearing a shacket in winter means thick layering, so opt for knitted jumpers and hoodies paired with jeans and trainers for an off-duty daytime vibe or tailored trousers and a Chelsea boot for those smarter RSVP’s.

How To Style: THE Crew Neck Tee

Kem’s crew neck tees are a constant throughout all his Primark collections and for good reason! Designed with the perfect weight and silhouette in mind, this wardrobe essential is available in a wide array of colours and costs just €11.

Don’t be afraid to tackle colour in winter with deeper toned basics like our burgundy and dark blue short sleeve tees. Instantly add a focal point to monochrome looks by pairing the cool-toned cobalt pieces with grey and beige and teaming burgundy basics with warm-toned browns and creams as a fail-safe formula for the colder seasons.