Understated Is Overrated

Rita Ora X Primark is back, and just in time for navigating night-out style. Shop the full 106-piece collection of clothing, footwear, and accessories for head-turning picks Rita herself will be painting the town red in. Monochrome or metallics? Corsage or chrome? Take photos of your looks and tag us with #primania for a chance to be featured online!

Night-Out Outfits

Party season is here... Whether it’s New Year’s Eve outfits or glitzy Christmas looks, black evening dresses and going-out outfits are our fave go-tos. With the help of lace and semi-sheer fabrics, high-shine vinyl pieces, suits and dressy tailoring, Rita’s ready to show that classic is anything but boring. Our global brand partner is channeling her inner femme fatale with this clothing capsule, and nothing says it better than our semi-sheer floral mesh midi dress. Sexy, sultry and show-stopping, this figure-hugging black lace dress is perfect if you're daring to bare this season. Style with our vinyl knee-high stiletto boots and structured black shoulder bag, then amp up the sparkle with our silver and rhinestone accessories.

While the end-of-year festivities are often a chance to show off your shape, the freezing temps can be hard to navigate. Not anymore... Say hello to our vinyl trench coats. With inspo from late 70’s/early 80’s rock star style, Rita’s grungy take on the classic trench means layering over lace and black dresses is still a LOOK, whether you’re heading out or turning in. Go for a grunge-chic vibe: swap your usual necklaces for our PU tie. Hello head-to-toe hi-shine.

Style Spotlight: The FW23 Red Trend

Move over Barbiecore: red's the new pink this season... Keep scrolling for the best hacks on how to wear this punchy primary color with style. While deep burgundy hues are often associated with the chilly fall, it’s the bright screen-siren looks that have been hitting the runways. So of course we're making runway-inspired pieces available to everyone, thanks to Rita’s latest collection from just $5.50. Shop red dresses, must-have red bags and red accessories RN.

Dip your toe into the trend with playful bags and accessories to outlast the F/W surge. Our red corsage choker and matching satin handbag are the ultimate way to bring red into your wardrobe. Even better: it’s a chic way to lean into Christmas event style without a Santa hat or reindeer nose in sight.

How To Wear: Corsages

Rita’s reviving the corsage trend (no date required). The trending roses and corsages feature throughout the collection in various fabrics and designs… because florals aren’t just for spring. OG Rita fans know she loves to mix and match her vibe daily: from sexy and feminine to casual and grungy, she does it all. Use the delicate femininity of our corsage accessories to juxtapose with sharp suits and dressy tailoring like our cropped tuxedo blazer and white poplin shirt from the collection. Or thrill your inner bling babe and tackle the trend with our rhinestone corsage ring or statement earrings.