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Primark | Covid Safe Photoshoot Ideas

Looking for covid safe photoshoot ideas? Take inspo from our social distanced shoot and see how we’re adapting to this new normal!

Jul 27 · 1 min read

Covid Safe Photoshoot Ideas

Take a peek below to see the social distancing rules we followed to stay safe on our latest campaign photoshoot set. While our creative team would usually meet up and plan photoshoots, this one was organised entirely using video calls! Not only is it covid safe, but also environmentally friendly!

All of the Primark clothing samples you can see in the campaign were quarantined for 72 hours ahead of the day and while the stylist would usually dress the models, this time the models dressed themselves, they even got to keep the clothes they wore!

Face masks are now an essential part of our everyday life and if you need to stock up, we’ve got plenty of styles and fabrics to choose from. So stay safe and stay looking swish with our well crafted protective face coverings!

School Clothes from Primark

The entire shoot team, from photographer to make-up artist were kitted out in protective masks and PPE, given a safety briefing in the morning and spent the day practising social distancing rules with our star child models.

Of course, you may well be thinking about some child stars of your own: if your kids are headed back for the new school term soon, you’ll know that school shirts are something that everyone seems to be hunting for on the first day back! With our Primark clothes and shoes for school, you can rest easy, knowing your little ones will have everything they need for their first days back.

It goes without saying that ,hand sanitiser was at the ready for everyone. If you’d like to know more about how we’re keeping you safe in store as we welcome back customers, be certain that sanitiser is also going to be available everywhere and strong social distancing measures are in place so you can shop with peace of mind!

Scroll on to see behind the scenes snaps of the team on the day…

collage of pictures from the day of people on set wearing masks