PRIMARK
Model wearing light coloured clothing outdoors

Styling And Outfits

Minimalist Simplicity

Found yourself in a wardrobe rut after a year inside? Featuring understatedly neutral foundational pieces, our latest collection has the solution. Scroll down to find out more…

Aug 16 · 2 min read

Taking cues from the catwalks, our transeasonal staples combine for endless styling opportunities, with clean utility shapes, fresh pastel hues and functional layers.

Smart-Casual Styling

Model wearing light colour jacket and trousers

Stone Cuff Jogger £15, Stone Long-Sleeved Hoodie £18

Smart-casual is basically the only dress code that matters anymore (except at ceremony-based events, where the suit still reigns), adaptable through urban picnics and into the office.

Our pale pink overshirt pairs seamlessly with ecru jeans and white sneakers, while a simple grey jacket takes sweatpants from slouchy to sharp. A prime example of relaxed leisurewear creating an effortlessly put-together ensemble.

Layering Staples

Model wearing smart casual clothes

Stone Long-Sleeved Hoodie £18, Black Skate Shoe with White Laces £10

Elevate the decades-old skater aesthetic with crisper shapes and sprightlier shades. A cohesive palette is key for keeping it stylish, so opt for a monochrome-tone flannel shirt with washed-out black jeans and an off-white hoodie.

And beat the constant weather wondering with one of the collection’s hero pieces: our padded vest. Layer over a summery beige base, like straight-leg chinos and a tee, for a cohesive look on a budget.

Quarter-zip sweatshirts are ones of the savviest perennial buys, helping your sunny weather style transition smoothly into cooler temperatures.

Go Tonal

Model wearing light coloured clothing outdoors

Ecru Slim Chino Trouser £9, Tan Brushed Flannel Long-Sleeved Button-Down Shirt £18

Give colour blocking a breather and experiment with the colour drenching trend, as seen on the runways, which describes outfits comprised of a range of shades of the same colour.

With all pieces entirely gender-neutral, this a collection you can swap and share with your partner, keeping your outfits fresh for seasons to come.

These basics are far from basic, bro.

Model wearing smart casual clothes sitting

Khaki Onion Quilted Gilet £15