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The Lowdown

Supporting Breast Cancer Awareness

Did you know that it’s estimated 1 in every 8 women will develop breast cancer in their lifetime? At Primark, we’re supporting breast cancer charities across the globe in promoting and raising awareness by launching our new breast cancer awareness collection. Scroll to find out more…

Oct 1 · 5 min read

While we can’t solve the problem, we want to make the daily lives of women affected by breast cancer that little bit easier at all stages of treatment and recovery, as well as promoting the importance of preventative measures such as checking yourself. We’re stronger together, so join us in showing solidarity for those affected by breast cancer.

Models sat leaning on one another, smiling

Post Surgery Bras

Our new collection of post surgery bras offers both affordable and accessible options that are comfortable and stylish. With softness at every seam our designs are specialised to be functional and adaptable to different needs providing maximum comfort and confidence.

Bespoke adjustability makes our range of wireless post-surgery bras ideal for feeling and looking good. Choose from options with front zip closures for ease of fastening or soft seal hook and eye combos at the back for no more night-time discomfort.

Model in pink seamless bra, two models together in pink wireless bra, and white zip up, unpadded bra

2pk Post Surgery Zip Front Bra £12, 2pk Post Surgery Bra £12, Seamfree Cami Top £14

What’s on the inside matters! Our brushed fabric inners are kind to your skin and internal openings and pockets are included for removable breast pads and prosthesis. Heat regulating technology within the super soft fabrication will regulate your temperature throughout the day and night too.

Everyday Luxury Lingerie

Our everyday luxury lingerie range in a soft mocha shade offers endless mix and match solutions for those looking for something special. With wireless, t-shirt, non-padded and full coverage bra options to choose from you’re sure to find the perfect fit. We know that matching undies can sometimes feel magical too, so we have the bottoms to co-ordinate.

Model standing with her back to the camera. She wears a set of pink underwear, wireless and soft.

2pk Wireless Seamfree Bra £8

Breast Cancer Awareness Nightwear

Our mix and match pink nightwear collection is made using the softest modal fabric so you can doze off into a heavenly slumber every single night. Whether you’re a team nightdress or prefer a matching pyjama set, we have something you’ll love.

Model sitting on floor laughing. She wears long, pink, jersey button up pyjamas and red lipstick

Pink Pyjama Top £10, Pink Pyjama Bottoms £10

Our pink robe is the perfect getting ready attire while our super fluffy slippers will keep your toes snug as winter approaches. Don’t forget to snap up our pink velvet make up bags for your cosmetics stash too.

model sitting down wearing soft pink dressing gown from the collection

Pink Robe £16

Check Yourself

It’s important that you remain aware and check your breasts regularly, Use our handy illustration below to find out how.

An Illustrated poster showing how to check your breasts and things to be aware of.

Our Support

At Primark, we’re donating £250,000 to cancer charities* in each of our markets around the world to support education, awareness and research. Our commitment and funding to supporting breast cancer awareness is independent of sales.

  • Irish Cancer Society (Ireland) - 40,000 Euro
  • CRUK (UK) - 50,000 GBP
  • InSt Gustav Rossey (France) - 15,000 Euro
  • Mamo (Czech Republic) - 100,000 Czech KR
  • AECC (Spain) - 30,000 Euro
  • Krebshilfe (Germany) - 20,000 Euro
  • RaknRoll (Poland) - 20,000 Zloty PL
  • Europa Donna Slovenija - Slovenian Breast Cancer Association (Slovenia) - 5,000 Euro
  • Liga Portuguesa Contra o Cancro (Portugal) - 15,000 Euro
  • Pink Ribbon NL (The Netherlands) - 20,000 Euro
  • Pink Ribbon (Belguim) - 15,000 Euro
  • Pink Ribbon Foundation (Austria) - 15,000 Euro
  • Pink Aid (USA) - 30,000 Dollars
  • AIRC Associazione Italiana Per La Ricerca Sul Cancro (Italian Cancer Research Association) Parent Company of Pink Ribbon (Italy) - 15,000 Euro
Image showing smiling models wearing socks from the collection

Pink Hoodie £12

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