PS Sweet Makeup

Makeup need a refresh? The latest drop of our PS…Sweet collection's sure to sweet talk its way to the top of your spring wish list. Scroll to find out more…

Mar 1 · 4 min read

*Prices in the article below are correct as of the date of publication. These prices may change from time to time and may vary from prices shown in individual Primark stores.

As sun gets hotter and the temp rises, blast away the winter blues and treat yourself to our pink PS Sweet collection. After priming and prepping your skin with our hydrating skincare products, discover your spring daytime glam with our affordable, cruelty-free makeup and accessories.

Ready, Set…Glow

From TikTok to Instagram, beauty influencers have been flooding our feeds with the viral soft-glam look: a full face of light pink, warm-toned makeup that's simple but super effective for your everyday routine. Their secret? Dewy makeup and skin. No more chasing the sun for glowing golden hour selfies: our PS Sweet collection has the creamy liquid products you need for a long-lasting radiant look.

PS Sweet Cream Eyeshadow, PS Sweet Liquid Highlighter, PS Sweet Light Pink Cream Blush, PS Sweet Lipstick, PS Sweet Black Mascara, PS Sweet 4-Shade Eyeshadow Palette, PS Sweet Nail Polish

To get a healthy hydrated glow, blend our cream blush and dewy highlighter drops into the apples of your cheeks and cheekbones for a flush of sun-kissed color. For your eyes, create a brown frosted eyeshadow combo: blend our glitter palette with our light cream liquid eyeshadow and glow, glow, glow...

Light on the Lips

With the recent resurgence of Y2K beauty, our juicy lip oil should be latest beauty add in your basket. A hint of color with added hydration: of course we’ve been obsessed with this cosmetic comeback. Create the perfect base: smoothly line and define your lips with our blush pink creamy liner, then apply our ultra-shiny lip oil to finish the soft-glam look. Compact and foolproof, we'll have it on our lips from brunch to bedtime.

PS Sweet Light Pink Lip Liner

PS Sweet Lip Oil

PS Sweet Makeup & Hair Accessories

Get that pro look and feeling every day: refresh your hair and makeup tools. Time to throw out your beloved beauty blender and brush up on your accessories for the new season. Need to upgrade your hair care with our protective towel wrap? Hit refresh on your makeup brushes? Our PS Sweet collection has the pretty pink tools you need to complete your dream look. The final step? Safely stash your new products and accessories in our makeup bags and organizers, perfect whether at home or on the go.