Primark Presents Rita Ora
Our global ambassador is side-stepping from your weekday & weekend wardrobes to tackle your workout rotation instead!
Rita’s back, and this time she’s set her sights on activewear. Thoughtful design details and fabrications meet stylish and practical silhouettes, meaning whatever your ‘personal best’ looks like, there’s a workout wardrobe ready and waiting to be worn.
Everyday activewear
Three core styles feature across our Primark Presents Rita Ora range: seamfree, Buttery Soft™ and smooth support, corresponding to varying activity types. What we won’t make you choose between is breathability, sweat-wicking capabilities and agile four-way stretch. These are a given across the collection!
For those who love to lounge in activewear, exercise via errands, or simply enjoy a coffee catch-up, our seamless pieces are set to become your staples. Choose from classic crop tops and leggings to shorts and figure-hugging jackets, then take Rita’s lead on layering and use our cozy bolero top to keep you warm (and boost your balletcore credentials!).
Yoga & Pilates picks
It’s no secret that Pilates and yoga have become the it-girl ways to exercise. Low-impact, core-focused movements mean your workout outfits can lean towards comfort and layering while still feeling secure. This is where our Buttery Soft™ and smooth support fabrics come in. Designed to be supportive without restriction, our smooth support long sleeve top and flares offer a streamlined silhouette, while our smooth support tie back tee and shorts provide a fashion-forward matching set.
Ready to run
Really into running? Then you’re all too familiar with kudos! Here’s what we’re giving ours to. The windproof tech jacket, available in classic black and a traffic-stopping, siren red shade, is a no-brainer for your cold-weather runs. Featuring an adjustable cinched waist, roll-in hood and zip-up pockets, it’s perfect for storing your phone, gels, headphones (and sweets!).
Rita’s rocking our smooth support shorts with her tech jacket, but if it’s a true running short you’re after, our woven 2-in-1 pair ticks both the function and fashion boxes. Outside of our smooth support staples? We think you’ll love our Buttery Soft™ skort. A fun, flirty style perfect for those who take their training run looks very seriously.
Active accessories
Accessorizing when it comes to activewear is, of course, largely focused on practicality, but that doesn’t mean sacrificing aesthetic. Starting with our predicted sellout styles… The ‘sneakerina’ — a sneaker and ballerina flat hybrid that can be worn to and from classes or for day-to-day errands, thanks to its sturdy sole and Velcro strap. Our Pilates legwarmer, the coverage of a nostalgic dancewear staple, meets the delicate design of our yoga socks! Finally, our black padded active shopper bag. The ultimate ‘throw it in and go’ bag for when getting out the door is the biggest hurdle!